Thunderhead.com’s latest release enables CMOs to connect real-time adaptive digital conversations and bulk content like print or email, all managed from the cloud.
Organizations that rely on outbound communications each month need to connect customer interactions with marketing messages, ensuring that every customer conversation contributes to increasing customer engagement and driving increased retention. In addition to its bulk generation capability, ONE Engagement Hub also is connected with real-time customer data across all touchpoints to deliver a connected customer journey.
With this capability, customers that require high-volume email and print capability can transform their traditional communications management function into a customer engagement strategy. And more, they benefit from the speed and flexibility of the cloud.
“This enhancement to our ONE Engagement Hub continues our commitment to our customers to provide them with the most advanced capabilities to manage every customer touchpoint, regardless of the media used, building engagement and driving measureable business outcomes,” commented Danny Rippon, CSO, Thunderhead.com, in a press release “True engagement mandates the ability to handle communications at scale across the entire customer journey, from interactive, real-time conversations on digital devices to static but information-rich documents. The ONE Engagement Hub enables businesses to easily integrate touchpoints so every conversation with a customer is joined up and incremental, and delivers value both to the customer and to the business.”
Thunderhead.com has identified that customer communications are increasingly taking place in real-time with a need for adaptive insights and believes that ONE Engagement Hub will serve as a business solution to connect to customers across touchpoints like mobile, social, web, email and print.
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