The product is meant to improve communication with customers and maximize ROI.
“The Dashboard was developed to help our clients quickly view and understand their data, and build more proactive customer communication campaigns,” said Tara Kelly, president and CEO, SPLICE. “It helps marketers and customer experience representatives interpret and act on customer response patterns and preferences, visually profiling the effects of corporate marketing efforts.”
The Dialog Dashboard is one of four cloud-based modules in the SPLICE Dialog Suite, which also includes the Dialog Controller, which assists in data capture; the Dialog Builder, which helps create audio assets; and the Dialog Director, which enables voice campaign management.
“We are looking forward to getting this solution into the hands of our clients and future clients,” said Kelly. “Our company motto is ‘we believe it can be better,’ and the Dashboard will greatly help take the next big leap to delivering an engaging customer experience.”
SPLICE will launch the Dialog Dashboard at National Retail Federation’s Annual Convention and Expo in New York City on January 14.
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