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Making the Chromebook business-friendly
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Making the Chromebook business-friendly 

To entice more enterprise users to adopt Chromebooks, Citrix and Google combined Chromebooks for Business, Citrix XenApp, and Citrix Receiver for HTML5. The combination allows for more Windows apps to be run on Chrome devices.

“Applications remain at the core of what business users need to get their jobs done. Citrix has been at the forefront of enabling technologies for delivering applications, securely, to users regardless of their device type or location,” Sudhakar Ramakrishna, SVP and GM, Enterprise and Service Provider Division at Citrix. “With the growing acceptance of new computing platforms in the enterprise, like Chrome, we are helping Chromebook users get access to these business-critical apps anywhere and at any time.”

Google and Citrix have been working together since 2010 to deliver apps to Chromebooks. Citrix’s XenApp already hosts millions of Windows apps, as well as enterprise apps like the GoToMeeting Free app that lets users video conference from their Chromebook. This increasing access to business apps is helping pave the way for Chrome devices in the enterprise.

“Enterprises have been steadily adopting Google Chromebooks as an easy-to-use and cost-effective alternative to traditional computing platforms,” Amit Singh, president, Google Enterprise. “The approaching Windows XP end-of-life brings a tremendous opportunity for organizations of all types to rethink their approach to computing and transition to Chromebooks for improved manageability, security and cost savings.”

To further hook companies into using Chromebook for business, Citrix announced a promotional discount of 25 per cent for its XenApp Platinum edition on April 8, the date that Windows XP reached end-of-life. The latest XenApp edition includes Citrix AppDNA – the application management technology that migrates customers from Windows XP to the newest versions. 

Google’s also pushing on its end for Chromebooks replacing XP. Also on April 8, Google launched a promotion whereby companies buying Chromebooks for Business will get $100 off each managed device they purchase. Going forward, we’ll see just how many businesses make the jump from XP to Chrome OS.

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