Projected growth will be fueled by continuing sales in the mobile market, resulting in a greater number of mobile Internet connections. VNI foresees that by 2018, the number of mobile Internet connections will be greater in number than the global population.
The increase in mobile growth can be attributed to a number of trends, including the increasing number of users turning to mobile connections over traditional desktop PCs. More than ever, people are using devices that support 3G connections, and 4G is becoming ever more widespread.
The increasing prevalence of M2M connections, such as GPS, will also help spur the growth, as will new technologies such as wearables. Indeed, Cisco predicts that by 2018, almost 20 per cent of mobile-connected devices will be M2M.
Faster connection speeds will encourage more people to use mobile connections more often. Cisco predicts that by 2018, the average smartphone connection speed will be 7,044 Kbps.
Video is a significant contributor to mobile traffic as well. Cisco believes that by 2018, 69 per cent of global mobile traffic will be video-related, as compared to 53 per cent in 2013. Meanwhile, access to other types of media, such as file sharing, streaming audio, and web applications, will decrease between 2013 and 2018.
“Global mobile data traffic will continue its truly remarkable growth…to reach an amount in 2018 that is more than 57 times the total amount of mobile data traffic just a few years ago in 2010,” said Doug Webster, VP, Products and Solutions Marketing, Cisco. “Such growth is not only indicative of mobility becoming a critical characteristic of almost every network experience and the value consumers and businesses alike place on it, but it also represents the immense opportunities ahead for service providers who sit at the center of the Internet of Everything.”
In terms of regional growth, the Middle East and Africa are expected to see the greatest leap in mobile connectivity by a multiple of 14. North America, meanwhile, will experience growth by a multiple of eight.
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