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BlackBerry looks to bring privacy and productivity back to the smartphone market

BlackBerry looks to bring privacy and productivity back to the smartphone market 

BlackBerry, once a major player in the smartphone business has been suffering for years from a lack of new and innovative smartphones to keep abreast with the latest technological advancements. In an effort to bring the company back up to where it once was, BlackBerry is looking at releasing its new smartphone later this year which will run on the Android OS.  


The BlackBerry Priv

So what do we know about this new device? So far the following has been confirmed:

It has a curved design with a 5.5 inch display and a physical slide-out QWERTY keyboard. It also has a 64-bit processor and its camera can shoot 4K video at 30fps. Finally, we know that it will run on Android. 

1priv profiles

The different viewing angles

Here is how John Chen, CEO of BlackBerry is positioning this new smartphone according to INSIDE BlackBerry, “privacy IS a fast-disappearing privilege in the modern world. The same goes for productivity. Somewhere along the way, most smartphones evolved from tools into toys, with vendors prioritizing fun over work. With PRIV’s software enhancements, physical keyboard and oversized screen, all enabled by the slider form factor, we’re bringing privacy, productivity, and, oh yes, some sexy, back.”

The BlackBerry Priv looks like a top of line powerhouse smartphone, something that we have come to expect from BlackBerry over the years. We will continue to keep an eye out to see the full specifications of this device and if it can win some users back.  

From the information available so far, is this a smartphone that you are excited about? Please let us know by commenting below.

 Photos by BlackBerry.

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